Julie Roads on Grassroots Social Media Campaigns, Big Ticket Relationships, and A Copywriters Advice on Awesome Content
At the recommendation of Kelly Diels, somebody who I really look up to, I decided to interview Julie Roads. Kelly said that Julie was a social media genius and I think that label is well deserved. Here’s some of the highlights from my chat with her: 
- The Most Important Keys To Success as an Early Stage Blogger
- The importance of being personal with everything you write
- How to use Listening on Twitter to Get Customers for your Business
- A Step By Step Guide to A Highly Successful Grassroots Social Media Campaign
- How to Use One Big Ticket Relationship To Open up the Doors to Other
- A Copywriters Guide to Making Your Content and Your Blog Awesome
Lover of butter, wordplayer, marketing writer, ghostwriter, Julie Roads is the owner/founder of Writing Roads. Follow her on Twitter @writingroads.
Podcast: Download (Duration: 37:04 — 17.0MB)
What an outstanding interview! Julie's campaign for The Girl With the Dragon Tatoo illustrates why she's creating a reputation as a social media genius.
As a new blogger, I took lots of notes, and found her tree metaphor especially helpful. I've been wanting to focus my blog more, and the idea of a strong trunk gave me a new framework.
Keep going, Srini! You and Sid have something of great value here.
Jackie,
I agree with you completely. You pretty much nailed the two most priceless parts of the interview. The tree metaphor and the social media campaign breakdown really were amazing. I'm planning on going through the tree and branch exercise.
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