How to Connect with PR Contacts for Campaigns with Janice Croze

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Note: This post is being highlighted as part of BlogWorld’s Speaker Appreciation Week, October 3-7, 2011. Don’t forget to check out the full list of BlogWorld LA’s 2011 speakers - and yes, Srini and Sid are *both* on it.

I met Janice at BlogWorld NYC and within a few minutes of talking to her, she made me realize that we need to have more mom bloggers as guests on BlogcastFM. Fortunately for us, Janice happens to be at the top of her game when it comes to this. She had some killer insights in this interview. Here are some highlights:

The Online Stores that were Predecessors to 5 Minutes for Mom
How Janice Purposefully Chose Her Niche
The Power of Commenting Every Single Day on Blogs
Why Your Business Model Needs to Continually Evolve
The Importance of Multiple Income Streams in Any Business
How to Connect with PR Contacts for Campaigns
Starting an Integrated Campaign with Brands
Why Speaking is an Important Part of Building Your Brand

Janice Croze runs 5 Minutes for Mom with her identical twin sister, Susan. Their goal is to be an essential, go-to site for moms that entertains and informs, while promoting the online mom community. You can follow her on twitter @janicecroze.