If you’ve been keeping up with our Facebook page or what we were up to at Blogworld LA, then you know that we spent a good amount of time creating video content while there. It’s a new area and a new arena for us. Admittedly, I’ve resisted for quite some time, but the Livefyre booth at Blogworld LA was really the perfect opportunity to put this to the test. First up in this series is our good friend Marcus Sheridan. As usual, he more than delivered on our initial expectations.
Here are just a few of the highlights:
- How to Make Your Content Useful in a Boring Industry
- Why Kindergarten Teachers Would Make the Best Content Marketers
- Creating Content that Brings People to Your Web Site
- Why Teaching Your Customers is an Important Part of Strategy
Marcus Sheridan writes The Sales Lion blog, where he passionately writes about all things inbound as well as content marketing, small business, and life success principles. He’s published three self-help books and became a full-time web coach for businesses in 2010. You can follow him on twitter @TheSalesLion.