I came across Carmen Sognovi when she wrote a blog post at Pamela Slim’s blog that caught my attention. We started chatting on twitter and hit it off. So I decided to have her on the show and share her expertise with us. She’s really a veteran in the world of online publishing.
Here are some highlights from our chat:
- The Challenges of Growing an Audience Today vs. Several Years Ago
- Keys to Standing Out in a World Where There is So Much Noise
- Why You Can’t Rely On Your Previous Success
- Where People Who are Trying to “Monetize” are Missing the Boat
- Why You Need to Connect Content to a Strategy and Call to Action
- How a Brick and Mortar Business Uses Blogging and Social Media
- The Key to Creating Excellent Video Content
- The Importance of Finding a Business Coach (I know, we’re beating a dead horse on this)
- How to get Journalists to Write About Your Business
Some resources and people mentioned in this episode include:
Carmen Sognonvi is co-owner and general manager of Urban Martial Arts, which offers karate and kickboxing classes in Brooklyn, New York. Carmen blogs at CarmenSognonvi.com about local business and local marketing. Click here to watch her 3-part video series on how to get publicity for your business or blog. You can follow her on twitter @carmensognonvi.
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Podcast: Download (Duration: 42:58 — 39.3MB)
@marsdorian Hope you enjoy the interview!
Chatting with Srini was a lot of fun.
@carmensognonvi I did ! It’s always refreshing to check out peeps who have a wayyy different approach and background than me
@marsdorian Yeah – I’m guessing you don’t know too many race bloggers turned karate school owners.
@skooloflife thanks for the RT Carmen. I got all the editing done so it should be really nice and clear
@skooloflife You did an amazing job with the editing, Srini. Especially knowing how many times we had to stop and start!
@carmensognonvi I’ve done this a few times
. I hate editing, but I’m getting much more attentive to detail
@skooloflife http://t.co/EdgkKBgw
Shout-out to @askbloggers @designgizer @mmonetwork @FamousBloggers @hishaman Thanks for sharing my @blogcastfm with your followers!
@carmensognonvi @askbloggers @designgizer @mmonetwork @hishaman @blogcastfm You are welcome, good job
@FamousBloggers http://t.co/sRv5kZPH
@FamousBloggers http://t.co/omirH9Oh
@TiltShiftMarket thanks for the RT
@blogcastfm anytime guys, was a great interview!
Shout-out to @chriscducker @CAPSUN @TiltShiftMarket @kikolani @KapilApshankar Thx for sharing my @blogcastfm interview with your followers!
@carmensognonvi was a great interview Carmen!
This was a great interview..Thank you for sharing this to us..
Oh wow… the questions that she is asking herself about goals for blogging are the same exact questions that I am asking myself. Not having a strategy… I’m definitely a victim.
I see we hit the mentor subject again. I love that. It’s something that is really starting to hit home with me. Access to mentors is better than it ever has been in history with these social networks bringing people together.
just watched some of her fight vids, she’s one flexible lady.
It was great to hear some of Carmen’s insights regarding the transition to your dream job. She is such a pro! I came across a video that talks about the how-to transition from your day job to your dream business from Marie Forleo. http://marieforleo.com/2011/06/transition-day-job-dream-business/
Wow! This could be one particular of the most useful blogs We have ever arrive across on this subject. Basically Magnificent. I am also an expert in this topic therefore I can understand your effort. @ http://tinyurl.com/7fnadk2
Great podcast. Some good tools and tricks in there. Well, maybe not tricks but great tips. Srini, not sure how but more folks need to hear about your great interview style.
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