Like many events, when people come home from Blogworld they are on an emotional high from all the creativity and energy they’ve been immersed in for the last several days. But the buzz eventually wears off, and it isn’t long before they find themselves back into their habits, rituals, and routines and all the insights, connections and brilliant plans that were a byproduct of their time at Blogworld become an afterthought. That’s why I created a Blogworld follow up action plan, after attending my first one in 2010. It’s essential to leverage your momentum before the buzz wears off.
Follow Everybody You Met on Twitter
This is the low hanging fruit of relationship marketing. But simply following the people you’ve met is not going to be that useful. Put them all in a list and mantain an ongoing conversation with them. If you want to learn more about how to do this, read Why 150 Followers is all you really need.
Add them as Friends on Facebook
Chances are people you met took pictures while they were at Blogworld. As a byproduct of tagging and sharing you’ll have an opportunity to organically raise awareness of your blog and brand. Eventually that might translate into those people sharing your content with their friends and fans. One of my favorite relationship marketing principles is that you’re always only one interaction away from having the life you want.
Add them on Linkedin
Linkedin is the most neglected social media platform in my opinion. But talk to people like Stephanie Sammons and you’ll realize what a tragic mistake this is. People are pn Linkedin to do business and the more people you are connected to, the more likely you are to be found for the kind of work you want to do.
Subscribe to Their Blogs
You could do all of the above, but by subscribing to the blogs of the people you’ve met they’ll stay fresh on your mind. Create a category within your RSS reader titled “People I met at Blogworld NYC 2012.”
Email The People You Had a Great Connection With
You might think emailing somebody is really old school. But I’ve had some amazing things happen in my life because of the willingness to exchange emails. BlogcastFM was the result of an email exchange between myself and Sid Savara.
Pick Some Projects and Create an Action Plan for Them
Everybody and their mother is starting a podcast. Watch my xtranormal cartoon below for my thoughts on that whole thing. Chances are you walked away from Blogworld with some ideas for a few different projects you could work on. Without an action plan, they’re going to be worthless. I recommend using something like the action method.
Write About All the People You Met
For me the best thing about attending Blogworld has always been the people I meet. Writing about the people you’ve met will help you accomplish a number of things. You’ll not only become a connector, but everybody you mentioned is likely to share your content, especially if you’re smart about it and kiss lots of digital babies. My list was a combination of former BlogcastFM guests, listeners, and other friends that I ran into at Blogworld.
1 . The Blogworld Team
Rick, Dave, Deb, Shane and the rest of the Blogworld team clearly worked their tails off to make this an amazing event. Trust me when I tell you they were sleep deprived in order to provide the best experience possible for all the attendees. So if you haven’t yet, send them a thank you note or write a post about the event.
2. New Friends/Interesting Discoveries
- Craig Mcbreen: I wouldn’t exactly call Craig a new friend since I’ve known him for over a year. But this was the first time we got to meet in person. He’s one of my favorite new bloggers to read.
- Jason Konopinski: Jason and I have been chatting online for quite a few months. I’m not sure how we connected but I’m glad we did.
- Nate Riggs: I had never met Nate until Blogworld NYC. It turns out he’s part of a circle that I’m closely tied to, so I’m sure we’ll be in touch much more going forward.
- Jodi Keck: Jodi is Christian Russel’s business partner and when I found out he was a surfer we had an instant bond. We also had some great laughs at the various parties we attended.
- Pamela Nguyen: I ran into Pamela at a party where she told me about her blog Surviving College. Coincidentally she grew up not too far for my home town Riverside, CA.
- Heather Pierce: After three weeks of eating pizza and drinking every night, I think it was perfect timing to meet Heather since she runs a food blog about how to eat healthy as an entrepreneur.
- Melanie Duncan: I was introduced to Melanie by Amy Porterfield as a must have guest for BlogcastFM. In addition to being a successful entrepreneur she runs a blog called the PowerofPinning. You’ll hopefully get to hear an interview with her soon on our podcast.
- Paige Worthy: Paige is kind of unforgettable in a good way. If you met her then you’ll know exactly what I’m talking about.
3. My oldest friends
- Dino Dogan: If you know Dino, you probably know him as the founder of Triberr. What you might not know and what I didn’t know about him until I saw him in action on stage at Blogworld is that he’s an amazing speaker. He had a packed room that was clearly entertained, informed, and inspired.
- Marcus Sheridan: I met Marcus last year when he was on the edge of blowing up. It’s safe to say he’s well past that. He’s rapidly becoming a household name with a speaking style that puts him in a league of his own.
- John Falchetto: John is somebody I’m honored to call a friend. His blog definitely got me through some rough patches during my time as an expat, and it’s always great to hang with him.
- Mark Schaefer: I was fortunate enough to have Mark here as a guest on BlogcastFM sometime last year. Since then we’ve not only become friends, but I’ve been a regular contributor to his blog GROW. Be sure to check out his book, Return on Influence.
- Christian Russell: I met Christian at Blogworld back in 2010, and we’ve been twitter friends ever since. He’s one of those guys you’re guaranteed to have some good laughs with and somebody I always learn from.
- Jenna Langer: If you use Livefyre, then you probably already know Jenna. So it was only fitting that she spoke about humanizing your brand.
- David Risley: I’ve been friends with David since the earliest days of BlogcastFM. We’ve had him as a guest multiple times and his advice is always actionable and gets results.
- Corbett Barr: Corbett is another blogger who started around the same time I did, and i’ve been able to watch his evolution and learn a ton from it. So it’s always nice when we connect in person. He’s also unofficially credited for coming up with the term “epic shit.”
- Benny Hsu: Benny came surfaced on the Blogosphere about a year ago, and I took a liking to him right away. So it was no surprise that when I met him in person we got along great. He’s accomplished some amazing things within the span of a year.
4. All Around Awesome People
Chances are you’ve heard of everybody in this next group of people. You’ll find their names on the biggest blogs across the web and find many of their books on Amazon or on the bookshelf at your local Barnes and Noble.
- Kelby Carr: Kelby is an old friend who is really on the rise. When I attempted to attend her book signing for Pinterest for Dummies, the line was so long, I had to give up.
- Mike Stelzner: Mike is the mastermind behind Social Media Examiner which is a massive property. I managed to get a video interview with him which we’ll post here in a few days. Be sure to check out his book Launch.
- Tom Martin: Tom was one of my favorite BlogcastFM guests. He’s like the James Bond of iPhone gadgets constantly finding new ways to do amazing things with the iPhone.
- Julien Smith: As far as world class writers go, Julien is on another level. To quote him “The worst reaction somebody can have to your content is indifference” and nothing he writes generates that reaction.
- Pat Flynn: Unless you’ve been on the moon the last three years, you’ve probably heard of Pat. Be sure to check out the Smart Passive Income Podcast too.
- Amy Porterfield: Anytime somebody asks me about Amy, I only have one thing to say. She’s one of the nicest people you’ll ever meet. She also happens to be a Facebook marketing genius.
- Stephanie Sammons: Stephanie has not only been a long time BlogcastFM listener, but also a guest on our show. She’s a goldmine of Linkedin knowledge and another person I always enjoy seeing in person.
5. The Three Musketeers
These guys are like the three musketeers of Blogworld NYC. Only one of them is old enough to drink, but they’re all up to amazing and interesting things. Pay close attention to all of them because they’re kicking ass and taking names.
- Rob Rammuny: You might remember Rob as the kid who was 16 years old making 4000 dollars a month when he was a guest on BlogcastFM. Fortunately he’s resurfaced and up to some incredible things.
- Alex Mangini: Alex is another one of the musketeers who is not old enough to set foot in a bar, but is doing well enough that I’m putting all my drinks on his tab, the day he turns 21.
- Thomas Frank: Thomas is making a name for himself as a guy who writes about life in college. He’s had some fantastic experience in securing sponsors for his blog and is just an all around cool guy to hang with.
Keep Following the #BWENY Hashtag
The buzz around the hashtag will last for about a week in my experience. It’s possible and entirely likely you’re not going to remember everybody you met at Blogworld. But by following the hashtag for few more days you might reconnect with somebody you’ve forgotten about. Be sure to subscribe to our newsletter or check back on the blog because I’ll be posting video interviews with many of the people mentioned above.
Chances are that everything I’m telling you to do here will take several hours. But it will continue to pay dividends for far longer than that.